Introducing The James Collective North Star Workshop

Alison Seibert 10/7/26 Alison Seibert 10/7/26

Introducing The James Collective North Star Workshop

The James Collective introduces the TJC North Star Workshop—a proprietary workshop that we've honed over years of dreaming, planning and growing hundreds of companies.

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PR for AI Visibility

Alison Seibert 9/23/26 Alison Seibert 9/23/26

PR for AI Visibility

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What Is “Holiday” in Marketing?

Alison Seibert 7/15/26 Alison Seibert 7/15/26

What Is “Holiday” in Marketing?

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Join Our Team: Part Time PR + Integrated Marketing Intern

Alison Seibert 6/25/26 Alison Seibert 6/25/26

Join Our Team: Part Time PR + Integrated Marketing Intern

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The State of CPG Communications in 2026

Alison Seibert 6/11/26 Alison Seibert 6/11/26

The State of CPG Communications in 2026

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How to Measure PR Impact for Food and Beverage Brands

Alison Seibert 5/19/26 Alison Seibert 5/19/26

How to Measure PR Impact for Food and Beverage Brands

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Crisis Communication Tips for Food, Beverage, and Travel Brands

Alison Seibert 4/15/26 Alison Seibert 4/15/26

Crisis Communication Tips for Food, Beverage, and Travel Brands

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Public Relations Strategies for Luxury Food and Beverage Brands

Alison Seibert 3/23/26 Alison Seibert 3/23/26

Public Relations Strategies for Luxury Food and Beverage Brands

The James Collective offers effective PR strategies to elevate luxury food and beverage brands to new heights.

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Alison Seibert 2/12/26 Alison Seibert 2/12/26

How to Maximize Your Food Brand’s Presence at Expo West and Trade Shows, from Buyers to Press

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Alison Seibert 1/20/26 Alison Seibert 1/20/26

Storytelling that Sells: How Strong Messaging Fuels Brand Growth

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Alison Seibert 12/8/25 Alison Seibert 12/8/25

How to Choose the Best PR Agency for Your Food or Beverage Brand

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Beyond the Press Hit: How Food, Beverage and Travel Brands Can Turn One Win into Ongoing Marketing Momentum

Alison Seibert 10/16/25 Alison Seibert 10/16/25

Beyond the Press Hit: How Food, Beverage and Travel Brands Can Turn One Win into Ongoing Marketing Momentum

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Product Launch Playbook: What CPG Brands Need from a PR Partner

Alison Seibert 9/30/25 Alison Seibert 9/30/25

Product Launch Playbook: What CPG Brands Need from a PR Partner

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Public Relations in the Age of AI

Alison Seibert 7/30/25 Alison Seibert 7/30/25

Public Relations in the Age of AI

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The Key to Measuring and Understanding the Success of PR and Communications Programs

Alison Seibert 6/20/25 Alison Seibert 6/20/25

The Key to Measuring and Understanding the Success of PR and Communications Programs

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Alison Seibert 6/19/25 Alison Seibert 6/19/25

How to Land Media Coverage for your Food and Beverage Brand, From a Journalist’s Perspective

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Alison Seibert 6/17/25 Alison Seibert 6/17/25

Should Your Brand Join an Affiliate Network?

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Why Our Agency Will Always Celebrate Giving Tuesday (and Beyond)

Alison Seibert 6/17/25 Alison Seibert 6/17/25

Why Our Agency Will Always Celebrate Giving Tuesday (and Beyond)

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How to Choose the Right Sized PR Agency

Alison Seibert 6/17/25 Alison Seibert 6/17/25

How to Choose the Right Sized PR Agency

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How to do PR for Your Own Business - and When to Hire

Alison Seibert 6/13/25 Alison Seibert 6/13/25

How to do PR for Your Own Business - and When to Hire

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